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Global Content Moderation Solutions Industry Report: Regional Analysis; Key Segmentation and Scope; Industry Opportunities and Challenges; Market Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand, Key Indicators for Price; Price Analysis; Industry Events and Developments; Competitive Landscape, 2022-2027

Content Moderation Solutions Industry Report by Regional Category Spend, Price Analysis, Key Demand, Price Indicators, and Best Buying Practices


The global Content Moderation Solutions market reached a value of about USD 5968 million in 2021. The industry is projected to grow at a CAGR of around 12.6% in the forecast period of 2022-2027 to reach a value of about USD 12163 million by 2027.

The global Content Moderation Solutions industry report gives a comprehensive analysis of the industry, including key segments, trends, drivers, restraints, the competitive landscape, and other essential market aspects. The need to monitor data available on the internet is driving the market's growth. Asia, North America, and Europe are the highest category spender by region, driving the demand for the Content Moderation Solutions industry.

Industry Definition and Segmentation

Content moderation systems provide precise and accurate content regulation on social media networks. It allows vulgar, irrelevant, and unlawful comments to be sorted out to improve the overall user experience. It protects companies and users against misleading and inappropriate information and supports optimising search engines to improve a brand's digital presence. Various internet sites that rely on user-generated material utilise content moderation as a standard procedure, including Communities, forums, social media platforms, dating sites, and others. The Content Moderation Solutions industry report comprises segments by Type (Pre-moderation, Post-moderation, Selective moderation), Content Type (Text (Comments, Reviews, Descriptions), Image, Video, by Component (Software/Tools/Platforms) (Cloud, On-Premises), Services (Professional Services, Managed Services), Industry (Media and Entertainment, Retail and E-commerce, Healthcare and Life Sciences, Automotive, Government, Telecom, Others) and Region (North America, Europe, Asia Pacific, the Middle East, and Africa, and South America).

North America, Europe, and Asia Regions are Driving the Growth of the Industry

Asia, North America, and Europe are the leading regions in the industry. Because of the widespread usage of content moderation services, North America owned the majority of the market Because of factors such as expanding technical improvements, increasing social media platforms, and the presence of several vital competitors in the area. The Asia Pacific region is expected to register because of the vast number of materials created daily in enterprises, which are inspected in-depth to determine if it is fit for publication. In addition, due to the enormous number of content moderation solution makers in the area, Germany is likely to dominate the industry, adding to the country's growth.

The market is being driven by an increase in the number of people posting undesirable information on the internet. The demand for content filtering solutions is increasing as cell phones, social media, and the internet become more widely used. Users' freedom to publish whatever they want on social media sites has sparked a surge in demand for safe social media platforms, prompting the development of advanced content moderation systems and services. As a result, there is a demand for content moderation solutions to prevent hate speech and the spread of violence in violation of online community norms. Furthermore, its growing use in various industries, including retail and e-commerce, media and entertainment, telecommunications, and government organisations moving their activities online.

Best Procurement Practices

The global Content Moderation Solutions industry report by Procurement Resource gives an in-depth analysis of the best buying practices followed by major global Content Moderation Solutions regions across the globe, such as engagement models, contract terms, and buyer and supplier negotiation levers, among others.

Category Management Studies

Human moderation, or manual moderation, is the process of people actively monitoring and screening user-generated material submitted to an online platform. The human moderator adheres to platform-specific regulations and standards to prevent unwanted, unlawful, and inappropriate content, fraud, and harassment from the website. On the other hand, any user-generated content uploaded to an online forum will be automatically approved, rejected, or forwarded to human moderation, counting on the company's unique rules and standards. Automated moderation is the ideal answer for online platforms that want to ensure that high-quality user-generated material is published quickly and that users are secure while interacting with them.

Technological Advancements, Further Boosting the Content Moderation Solutions Market

The industry is aided by the firms' technical innovations that employ advanced technology and human moderation to estimate audience feelings accurately. In addition, due to the growing adoption of industry 4.0 technologies in the automotive sector and rising consumer electronics usage. The worldwide content moderation solution market is projected to be restrained by the complexity of the subjective problem of the submitted material. Furthermore, the business is predicted to develop as artificial intelligence (AI) is integrated to automatically identify inappropriate content and decrease the exposure of content moderators to extreme ranges. In a similar vein, using machine learning and blockchain to improve the cost-effectiveness of content moderation is boosting industry growth.

The regional markets for the industry can be divided into North America, South America, Europe, the Middle East and Africa, and the Asia Pacific.

Key Industry Players Mentioned in the Content Moderation Solutions Industry Report

  • Accenture PLC
  • Microsoft Corporation
  • Google, LLC
  • Alegion Inc.
  • Appen Limited

Market Landscape

Companies worldwide are developing new products, which is fueling the growth of the content moderation solution market. To extend their market footing, prominent firms use creative measures such as ground-breaking marketing strategies, technical developments, mergers, and acquisitions, while others are working on new items to help the market flourish.

Key Initiatives by Companies

  • Microsoft purchased Two Hat, a content moderation tool for message filtering, in October 2021. Two Hat is a startup that uses artificial intelligence to moderate information on a large scale, screening internet messages and enhancing user security.
  • Competence Call Center (CCC), a prominent provider of high-value business services and content moderation, was bought by TELUS International in December 2019. TELUS International is an experienced innovator that builds next-generation solutions for a worldwide brand. TELUS International paid around $1 billion for CCC.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Industry Opportunities and Challenges
8    Global Content Moderation Solution Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Content Moderation Solution Historical Market (2017-2021) 
    8.3    Global Content Moderation Solution Market Forecast (2022-2027)
    8.4    Global Content Moderation Solution Market by Type
        8.4.1    Pre-moderation
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2017-2021)
            8.4.1.3    Forecast Trend (2022-2027)
        8.4.2    Post-Moderation
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2017-2021)
            8.4.2.3    Forecast Trend (2022-2027)
        8.4.3    Selective Moderation
            8.4.3.1    Market Share
            8.4.3.2    Historical Trend (2017-2021)
            8.4.3.3    Forecast Trend (2022-2027)
    8.5    Global Content Moderation Solution Market by Content Type
        8.5.1    Text
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2017-2021)
            8.5.1.3    Forecast Trend (2022-2027)
            8.5.1.1    Text by Type
                8.5.1.1.1    Comments
                8.5.1.1.2    Reviews
                8.5.1.1.3    Descriptions
        8.5.2    Image
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2017-2021)
            8.5.2.3    Forecast Trend (2022-2027)
        8.5.3    Video
            8.5.3.1    Market Share
            8.5.3.2    Historical Trend (2017-2021)
            8.5.3.3    Forecast Trend (2022-2027)
    8.6    Global Content Moderation Solution Market by Component
        8.6.1    Software/Tools/Platforms
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2017-2021)
            8.6.1.3    Forecast Trend (2022-2027)
            8.6.1.4    Software/Tools/Platforms by Type
                8.6.1.4.1    Cloud
                    8.6.1.4.1.1     Market Share
                    8.6.1.4.1.2     Historical Trend (2017-2021)
                    8.6.1.4.1.3     Forecast Trend (2022-2027)
                8.6.1.4.2    On-Premises
                    8.6.1.4.2.1    Market Share
                    8.6.1.4.2.2     Historical Trend (2017-2021)
                    8.6.1.4.2.3     Forecast Trend (2022-2027)
        8.6.2    Services
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2017-2021)
            8.6.2.3    Forecast Trend (2022-2027)
            8.6.2.4    Services by Type
                8.6.2.4.1    Professional Services
                    8.6.2.4.1.1     Market Share
                    8.6.2.4.1.2     Historical Trend (2017-2021)
                    8.6.2.4.1.3     Forecast Trend (2022-2027)
                8.6.2.4.2    Managed Services
                    8.6.2.4.2.1    Market Share
                    8.6.2.4.2.2     Historical Trend (2017-2021)
                    8.6.2.4.2.3     Forecast Trend (2022-2027)
    8.7    Global Content Moderation Solution Market by Industry
        8.7.1    Media and Entertainment
            8.7.1.1    Market Share
            8.7.1.2    Historical Trend (2017-2021)
            8.7.1.3    Forecast Trend (2022-2027)
        8.7.2    Retail and E-commerce
            8.7.2.1    Market Share
            8.7.2.2    Historical Trend (2017-2021)
            8.7.2.3    Forecast Trend (2022-2027)
        8.7.3    Healthcare and Life Sciences
            8.7.3.1    Market Share
            8.7.3.2    Historical Trend (2017-2021)
            8.7.3.3    Forecast Trend (2022-2027)
        8.7.4    Automotive
            8.7.4.1    Market Share
            8.7.4.2    Historical Trend (2017-2021)
            8.7.4.3    Forecast Trend (2022-2027)
        8.7.5    Government
            8.7.5.1    Market Share
            8.7.5.2    Historical Trend (2017-2021)
            8.7.5.3    Forecast Trend (2022-2027)
        8.7.6    Telecom
            8.7.6.1    Market Share
            8.7.6.2    Historical Trend (2017-2021)
            8.7.6.3    Forecast Trend (2022-2027)
        8.7.7    Others
    8.8    Global Content Moderation Solution Market by Region
        8.8.1    Market Share
            8.8.1.1    North America
            8.8.1.2    Europe
            8.8.1.3    Asia Pacific
            8.8.1.4    Latin America
            8.8.1.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2017-2021)
        9.1.2    Forecast Trend (2022-2027)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2017-2021)
        9.2.2    Forecast Trend (2022-2027)
        9.2.3    Breakup by Country 
            9.2.3.1    United Kingdom
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2017-2021)
        9.3.2    Forecast Trend (2022-2027)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2017-2021)
        9.4.2    Forecast Trend (2022-2027)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2017-2021)
        9.5.2    Forecast Trend (2022-2027)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    United Arab Emirates
            9.5.3.3    Nigeria
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyer’s Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    Key Indicators for Demand
    10.4    Key Indicators for Price
11    Price Analysis
12    Competitive Landscape

    12.1    Market Structure
    12.2    Company Profiles
        12.2.1    Accenture PLC
            12.2.1.1    Company Overview
            12.2.1.2    Product Portfolio
            12.2.1.3    Demographic Reach and Achievements
            12.2.1.4    Certifications
        12.2.2    Microsoft Corporation
            12.2.2.1    Company Overview
            12.2.2.2    Product Portfolio
            12.2.2.3    Demographic Reach and Achievements
            12.2.2.4    Certifications
        12.2.3     Google LLC
            12.2.3.1    Company Overview
            12.2.3.2    Product Portfolio
            12.2.3.3    Demographic Reach and Achievements
            12.2.3.4    Certifications
        12.2.4    Alegion Inc.
            12.2.4.1    Company Overview
            12.2.4.2    Product Portfolio
            12.2.4.3    Demographic Reach and Achievements
            12.2.4.4    Certifications
        12.2.5    Appen Limited
            12.2.5.1    Company Overview
            12.2.5.2    Product Portfolio
            12.2.5.3    Demographic Reach and Achievements
            12.2.5.4    Certifications
        12.2.6    Besedo Ltd.
            12.2.6.1    Company Overview
            12.2.6.2    Product Portfolio
            12.2.6.3    Demographic Reach and Achievements
            12.2.6.4    Certifications
        12.2.7    Clarifai, Inc.
            12.2.7.1    Company Overview
            12.2.7.2    Product Portfolio
            12.2.7.3    Demographic Reach and Achievements
            12.2.7.4    Certifications
        12.2.8    Others
13    Industry Events and Developments

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Key Questions Answered in the Report

The global Content Moderation Solutions market size was valued at USD 5968 million in 2021.

In the forecast period of 2022-2027, the market is projected to grow at a CAGR of 12.6%.

The growing internet and gadget penetration are essential drivers of the Content Moderation Solutions market growth.

Accenture PLC, Microsoft Corporation, Google, LLC, Alegion Inc, Appen Limited, Besedo Global Services AB, Clarifai, Inc., and Others are some of the key players in the market.

Asia, North America, and Europe region of the Content Moderation Solutions industry holds a significant share in the market.

Analyst Review

The global Content Moderation Solutions market attained a value of USD 5968 million in 2021, driven by an increase in the number of people posting undesirable information on the internet. Aided by the growing technological advancements, like the firms' growing adoption of industry 4.0 technologies in the automotive industry, artificial intelligence (AI), etc., the market is expected to witness further growth in the forecast period of 2022-2027, growing at a CAGR of 12.6%. The market is projected to reach USD 12163 million by 2027. Some of the leading players in the industry are Accenture PLC, Microsoft Corporation, Google, LLC, Alegion Inc, Appen Limited, Besedo Global Services AB, Clarifai, Inc., and Others.

Procurement Resources' detailed research approach explores deep into the industry, encompassing the macro and micro aspects of the industry. Its team of experts uses a combination of cutting-edge analytical tools and their expertise, thus, delivering its customers with market insights that are accurate and actionable and help them remain ahead of their competition.

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