Rising popularity of high-protein diets and protein-maxxing has lifted demand for whey protein dietary supplements. US dairy processing capacity constraints and specialized filtration bottlenecks have tightened availability, pushing whey protein prices firmly upward.
Rising U.S. demand for Korean cosmetics, fueled by retail expansion and social media, is accelerating. The category's lower price points compared with prestige skincare risk pulling down average spending in the cosmetics market as consumers shift toward more affordable options.
Biotin 2% is a diluted, feed- and supplement-grade presentation of the water-soluble vitamin biotin, and through the first half of 2026 its pricing remained closely tethered to the broader biotin complex and the fermentation- and synthesis-based cost structure that governs the pure vitamin. The compound continues to serve as a workhorse micronutrient across dietary supplements, food fortification, nutraceuticals, animal feed premixes, and cosmetic and personal-care formulations. This diverse but mature demand base lent the market a steady, if unexciting, tone as the year opened.
Prices carried forward the soft, oversupplied conditions that closed 2025, holding broadly range-bound through H1 2026 rather than establishing any decisive direction. Ample availability from Chinese and Indian producers, both running at comfortable operating rates, kept the supply side well stocked and sustained competitive pressure among sellers. Feedstock dynamics offered little upward push, as the corn starch and other carbohydrate base materials feeding the fermentation route stayed accessible and affordably priced, while the cyclic-acid synthetic pathway encountered no notable raw-material constraints. Demand remained measured, with Asian buyers transacting on a hand-to-mouth basis against full warehouses, European purchasers leaning cautious amid soft consumer sentiment and lingering logistics friction, and North American offtake staying subdued as supplement and pharmaceutical formulators worked through inventories accumulated in earlier periods. Any brief, localised tightness was quickly absorbed by readily available fresh material, keeping the overall market balanced to soft.
Analyst Insight
According to Procurement Resource, biotin is expected to stay under mild pressure through the remainder of the year, as persistent oversupply and disciplined, inventory-led purchasing keep sentiment subdued; a firmer trajectory would likely require either tighter feedstock availability or a more pronounced wave of downstream restocking.
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The price of Biotin 2% in the year 2025 showed a stable but fluctuating pattern in the global market. The price in the first quarter showed a mixed trend within a narrow range. This was because the supply in the market was quite high, and buyers were taking a cautious approach. The buyers thought that the availability of the product in the market would not allow the price to rise, and hence, they were only interested in buying in the short term. The entry of new suppliers in the market maintained a balanced price, and there was no rise in the price. The demand for the product from animal feed, supplements, and personal care remained constant.
In the second and third quarters, prices continued to vary slightly with comfortable inventory levels and moderate trading activity. Buyers were making small and timely purchases, while producers continued to maintain production levels to avoid oversupply. In the United States, high inventory levels resulting from earlier stockpiling resulted in low demand. Prices were stable in the fourth quarter, followed by a slight downward movement as global production picked up and demand weakened. Comfortable inventory levels were maintained by the major producing countries, and careful demand from overseas markets put downward pressure on the price.
In general, Biotin is a B group vitamin that plays a crucial role in the formation of keratin in the hoof. Biotin 2%, a free-flowing Biotin powder, is widely used as a supplemental source of biotin in the preparation of livestock feeds. As deficiency of Biotin in the diet may result in hair loss and low fertility in animals, for instance, in poultry it leads to poor feathering, inflammation of beak, legs and toes, fatty liver and kidney syndrome (FLKS), its proper intake is extremely necessary. Thus, it helps in maintaining good animal health.
C10H16N2O3S
Medication, Animal Premix, Feed Use, Other
(3aS,4S,6aR)-hexahydro-2-oxo-1H-thieno[3,4-d]imidazole-4-pentanoic acid, Bios, Coenzyme R, D(+)-Biotin; D-Biotin, Meribin
Zhejiang Shengda Bio-pharm Co., Ltd., Koninklijke DSM N.V., Uckele Health & Nutrition Inc., Zagro Asia Limited, SynQuest Laboratories, Inc. (Central Glass Co., LTD.)
CurrencyUS$ (Data can also be provided in local currency)
Supplier Database AvailabilityYes
Customization ScopeThe report can be customized as per the requirements of the customer
Post-Sale Analyst Support360-degree analyst support after report delivery
Note: Our supplier search experts can assist your procurement teams in compiling and validating a list of suppliers indicating they have products, services, and capabilities that meet your company's needs.
Biotin is prepared from two precursors, namely, alanine and pimeloyl-CoA, that is obtained by a modified fatty acid pathway utilising a malonyl thioester as the starter. These two precursors utilise three enzymes to produce Biotin as the final product.
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This study presents the production of vitamin B2 from glucose using the process of fermentation.
This report presents a detailed cost analysis of 2-hydroxypropanoic acid production from carbohydrates using the fermentation process.
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